The Story Behind the Squirrel
🌿 About Holly Hill Design Co.
Small treasures. Big heart. A little squirrel magic.
🌳 Rooted in Family. Inspired by Tradition.
Long before our workshop bustled with beads and bright baubles, the Sr. Squirrel would perch on an old fence post with her favorite nut — her husband — overlooking a family farm nestled in the sunny California foothills. Oh, how he chattered about it to her, time and time again! The farm where he grew up… a place bursting with sun-warmed peaches, vine-ripened tomatoes, and a grandmother whose flour-dusted apron carried both love and lessons in every pocket.
Though the farm he grew up on has long since faded like pawprints after a rain, its spirit still lives on in everything we create. The Sr. Squirrel believes handmade treasures carry a heartbeat you simply can’t mass-produce — and we carry that belief forward every day.
🌰 From One Small Acorn…
More than 30 years ago, the Sr. Squirrel began designing small treasures to help pay for her college books.
What started as something practical soon became something meaningful — her creations found their way to her daughters and their friends, growing from simple gifts into a full children’s jewelry line.
As more forest friends came scampering, the collection grew to include planner charms, beaded bookmarks, and delightful journal accessories — little companions designed to bring beauty and order to everyday life.
In 2018, our Etsy shop opened, and our treasures began traveling far beyond the woodland, finding homes across the country.
🐿️ Crafted to Last
The Sr. Squirrel was particular — very particular.
“If it wouldn’t last through winter,” she would say, “it doesn’t leave the hollow.”
That’s why we use carefully selected materials — from kiln-annealed lampwork beads to quality metals and crystal-clear acrylics — chosen for both beauty and durability.
Every piece is made with intention, so it can be loved for seasons to come.
🍂 Made with Heart
Built on family, memory, and joy, every design carries the same spirit that started it all.
Whimsy, elegance, sparkle, and strength — tucked into each piece like the coziest nest.
🌞 Welcome
We’re so glad you’ve scampered by.
Take a look around, stay awhile, and find something that feels like it was made just for you.
There’s always room in our hollow for one more friend.
Squirrel Fun Fact
Squirrels are such overachievers that they can make over a hundred decisions a minute… mostly about whether that leaf is dangerous, if that acorn is worth burying, or if they should dramatically leap to another branch just because it feels heroic.
